00:15:14   

On page website optimization is discussed in this episode.  Specifically, it is what you do on your website’s pages that cause it to be properly indexed, and highly ranked by search engine spiders such as Googlebot.  Discussions involve:

a.  Choosing a domain name.

b.  Title, Description, Keyword Tags.

c.  Textual content.

d.  Use of graphics and Flash elements.

e.  The danger of frames.

f.  Search engine submission.

For additional resources regarding this episode, sign up, then go to the Member’s area.

00:08:36   

Keyword research is essential to maximizing the chances of succeeding online, yet so few people do a good job at it.  Assuming you have already decided on a business concept or theme, you can now begin to validate whether your business idea will have a chance of success online. I like to use acronyms to remember key concepts, so in this discussion, I’ll use G.A.S.:

Generate Keyword Phrases

Analyze Keyword Phrases

Select Keyword Phrases

By doing a good job at keyword research, you will be able to determine the level of competition that exists online for your business idea. You will also be able to narrow down your theme into a less competitive, but still profitable niche. So, enjoy the podcast, and don’t forget to sign up for complimentary membership, and get a copy of the Keyword Analysis Spreadsheet I refer to in the podcast.

00:10:39   

What does the Internet have in store for you? Will you pursue some ideas you’ve had churning in your head? Are you just now starting to think about some possible projects you can do online?

In this episode, I discuss the top ways people are making income online. Some are the more traditional methods, like selling your products or services on a website, while others are emerging methods that have appeared as a result of the social networking phenomenon.

I hope the discussion spurs some “aha’s” and prompts you to take action!

00:12:20   

With hundreds of millions of websites on the Internet today, one may wonder if business opportunities still exist, especially for the small business entrepreneur.  True, the Internet has become an increasingly competitive place to do business, but the statistics shared in this podcast episode may surprise you.  So, if you understand the tremendous benefits of having a profitable online business, then you must commit – even on a part-time basis – to learn all you can about how to succeed.  Imagine creating the lifestyle you know you deserve, on your own terms.  Let me tell you, there’s nothing more challenging, or invigorating!

00:20:13   

Small business and entrepreneurship discussions are continued from the previous episode.  Be sure to sign up for complimentary membership, so that you can access the Members area where you will find useful links, tools, spreadsheets, sample business plans, and more!

00:15:44  
Have you heard of the “Middle Income Model”? Its what most of us here in the United States have been taught. Tell me if this sage advice sounds familiar: Learn a trade or profession, work for 25 to 30 years, then retire on an income that is less than what we were making in the peak of our career. Sounds like a winner, right? Wrong! Statistics show that this model doesn’t work, since very few people retire in self-sufficiency or prosperity. An alternative to the Middle Income Model is to become an entrepreneur and start your own small business. Although the advantages are huge, there are also disadvantages. Listen in on the rest of the Episode, and see if you wish to pursue an entrepreneurial track.